IPL media rights : BCCI has earned a record breaking record in IPL media writers. TV rights where Star Sports India has got its hands. At the same time, Viacom 18 has won the digital rights.
IPL media rights : Indian Premier League (IPL) has created history.
IPL is the most watched league in the world. Many veteran cricketers have made their career by playing here. It is everyone’s dream to play here. Now, there was a huge bidding for the media rights of TV and digital of the Indian Premier League (IPL). Indian Premier League has created history. Media rights for the next five years have sold for Rs 48,390 crore.
Viacom18 bags digital rights with its winning bid of Rs 23,758 cr. India has seen a digital revolution & the sector has endless potential. The digital landscape has changed the way cricket is watched. It has been a big factor in the growth of the game & the Digital India vision.
— Jay Shah (@JayShah) June 14, 2022
Now viewers will be able to watch the match on Star Sports channel.
Package A of IPL media rights has bought by Star Sports for Rs 23,575 crore. The TV rights were in Package A. At the same time, Package B has been bought by Viacom 18 for Rs 20500 crore. Package B contains digital rights. Now viewers will be able to watch the match on Star Sports channel. At the same time, fans will have to download VOOT for mobile or laptop, because the digital rights are with Viacom 18.
Iam thrilled to announce that STAR INDIA wins India
TV rights with their bid of Rs 23,575 crores. The bid is a direct testimony to the BCCI’s organizational capabilities despite two pandemic years.— Jay Shah (@JayShah) June 14, 2022
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Package C includes media rights for playoff matches.
Viacom has bought Package C for Rs 3258 crore. Package C includes media rights for playoff matches. At the same time, Package D has been bought by Viacom 18 and Times Internet jointly. This includes the rights to show matches outside India.
Since its inception, the IPL has been synonymous with growth & today is a red-letter day for India Cricket, with Brand IPL
touching a new high with e-auction resulting in INR 48,390 cr value. IPL is now the 2nd most valued sporting league in the world in terms of per
match value!— Jay Shah (@JayShah) June 14, 2022
IPL media rights : second most expensive league
BCCI Secretary Jay Shah said that IPL has been popular since its inception. Today is a big day in the history of IPL. Media rights for the next five years have been sold for Rs 48,390 crore. With this IPL has now become the second most expensive league in the world.
BCCI has benefited so much
Package A: 23,575 crores, 57.5 crores per match (stars)
Package B: 20,500 cr., 50 cr per match (Viacom)
Package C: 3,258 cr, 33.24 cr per match (Viacom)
Package D: 1,057 cr, 2.6 cr per match (Viacom and Times Internet)
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